9 Instagram Tools for Businesses

After recently analyzing data from the SumAll community, we revealed how Instagram users are ten times more likely to be engaged than Facebook and Twitter. Moreover, our findings showed they're also more willing to purchase goods and provide monetary value to businesses who have a presence on Instagram.

If you use Instagram as a marketing platform for your business, you will not only want to see how it affects your overall online marketing strategy and other business data with SumAll, but you will also want to find a better way to manage it beyond your mobile device. The following are nine great apps and tools for businesses to manage their Instagram accounts, find images by topic, gain followers, engage with followers, and much more.

Nitrogram

Nitrogram is an analytics and social engagement platform for brands/ agencies to measure and increase their presence on Instagram. It includes analytics for Instagram, a social CRM for Instagram, Instagram widgets, and the opportunity to create Instagram photo contests. Try it for free. Pricing starts at $29 per month.

Statigram

Statigram helps you promote your Instagram account, manage your community on a user-friendly platform, analyze your activity through professional statistics, and engage your community. This Instagram management tool is used by over 100,000 brands.

Followgram

Followgram extends the functionality of Instagram for casual users and brands alike. Basic features include a follow button, WordPress widget, RSS feed, private messaging and free stats. You can also upgrade to a Pro account for additional features for 19 € a year. Brands can request special features –brands using the service include National Geographic, Ford, Wall Street Journal, and Nike.

Webstagram

Webstagram allows you to do everything you can do on the main Instagram app on the web along with additional features including sending private messages to users, connecting with Instagram users on a forum, find users by keyword, offer an RSS feed for your photos, and get statistics about your Instagram account.

Ink361

Ink361 allows you to manage your Instagram account on the web vs. in your mobile phone. You can use it to like and comment, follow and unfollow, create albums, search photos and users, and even share with non-Instagram users. Best of all, this online app is free.

Instarchive

Don’t lose the photos you have added to your Instagram. Instarchive allows you to download your Instagram photos in a convenient zip file.

Search Instagram

Search Instagram is the best place to search for Instagram images online. Using this can help you determine what types of photos you could be sharing in your industry. When you hover over images in the search results, you can see their popularity based on number of likes.

Instagainer

Instagainer helps you get more followers free on Instagram. Once you login to the system you will gain more followers instantly or you can pay for VIP to gain faster. Note that buying followers for any social media network may result in breaking the network’s terms of service and usually doesn’t result in more than an increase in your number of followers as opposed to your quality of followers.

Photo Stats App

Although not specifically made for Instagram, Photo Stats App will allow you to create cool infographics about how, when and where you take photos on iPhone. Visualize your iPhoneography habits, learn how to make better photos and show off photo skills to your friends.  A similar app, InFoto Free, exists for Android users. This can make for great content on your company blog to attract people to your Instagram account.

What’s Missing?
While these are all great tools, the one thing that is missing is a way to connect your Instagram activity with the other data that affect your bottom line – particularly traffic to your website and sales. If you need to see your connected data, SumAll has you covered.

Just connect your Instagram account to SumAll along with Google Analytics, Shopify, Paypal, and the other social networks, ecommerce, and payment systems you use. The best part is it is free – be sure to try it out now!

Kristi Hines is a freelance writer, professional blogger, and social media enthusiast. You can follow her on Twitter and Google+.