Thursday
Aug162012
Discounts...Get the Inside Scoop
We all know that the winter holidays are the busiest shopping period of the year and the time that retailers offer the biggest discounts, but did you know Tuesdays were the day to find the best deals?
Over at SumAll we’ve uncovered some other surprising, less obvious discount trends to help small online businesses compete with the big guys.
Sliced and diced by best shopping holidays, months, regions and even age of business, this insight will benefit online retailers and consumers alike.
Here are some of our more interesting findings:
• Major holidays like Independence Day, Martin Luther King Jr. Day, and Thanksgiving are busy shopping days and a good time to offer discounts.
• November is the busiest shopping month of the year. Use this to your advantage by offering amazing discounts and ‘gobble’ up the revenue.
• Tuesday is the busiest day of the week for discount buying. Sunday are best avoided.
• The older and more established your brand/business, the less discounts you need to offer.
• The Brits know a bargain and could teach other countries a thing or two.
• In the US, Californians win in offering the best deals. North Dakota and West Virginia have some catching up to do.
Use this information to your advantage by timing your discounts well. Customers know where and when to find the best deals!
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