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Wednesday
Apr182012

Creating the Right Sales Message For Your Online Store

Selling and marketing are two totally different ball games.

Over on Zippycart's blog, they have a great post on how to ensure that your sales messages are reaching the right people at the right time on your site. 

“In today’s information age of marketing and web, a company’s website is the key to their entire business.” Marcus Sheridan, author and marketing speaker.

Check it out over here.

Sunday
Apr152012

SumAll hits a quarter billion in SMB data!!

Thank you to our over 2,000 small/medium online merchants. SumAll merchants do some ABSOLUTLY amazing things. Each day our customers earn 1+ Million, and sell 36,000 units. We see encourging trends too, such as the number of items in each purchase is up dramatically up, nearly 50%, since last year.

 

Friday
Apr132012

12% of All Reviews Include Product Suggestions

Wow! That's an interesting stat. 

Customers clearly have a lot to say, and many of them are giving you specific information on how you might be able to make your products better or give them more of what they want. 

Even better, in store shoppers have less love for purchases than those who shop online.

Also some good observations re: mobile shopping (it spikes at night!). 

(via Get Elastic)

Thursday
Apr052012

Our Thoughts On Pricing

While we are in beta, SumAll is free to all of our users. However, we've received a lot of questions regarding what the future may hold in terms of pricing for our product, and we wanted to address these concerns as best we could.

It is our intention to continue to offer free access to SumAll, for many basic features and insights. However, in order for us to improve our product we need to establish a business model that will allow us to grow, as well as provide our customers with a feature-rich platform that is constantly being updated and fine-tuned. As such, we will be rolling out a paid subscription offering over the next few months featuring a variety of pricing plans. 

As a paying customer, you will receive access to advanced features and additional insights.

In terms of exactly how much we plan to charge, we are still working on some of the finer details. The price will likely vary depending upon the size of your e-commerce store. Rest assured that we are committed to making SumAll an affordable, accessible tool for all business owners. 

Existing customers will, of course, always have the option to remain on the free plan. 

We will share more details as they become available, but should you have any specific questions at the moment, please reach out to Catherineg@sumall.com so that we can discuss them with you.

Wednesday
Apr042012

From Data To Dollars

We were thrilled to present our "From Data to Dollars" webinar today to the Magento community. 

If you were able to join us, thanks for stopping by!

We have our presentation from today available for download HERE in case you'd like to save the presentation (or see what all the fuss was about!). 

And please remember to stop by our lounge and say hi if you are coming to the Magento Imagine conference later this month!

Monday
Mar262012

SumAll Mobile...It's Here!

We're thrilled to announce the release of both our iPhone and Android SumAll apps. 

Since our initial beta, we've been laser focused on ensuring that all of our users can stay on top of their e-commerce store business analytics wherever they may be, and now with our mobile apps, they can! 

Available for download in the Android app store and the iTunes app store, the SumAll app is free and will work with all existing customers accounts. 

The app features include:

* up-to-the-minute, realtime data on your online store's performance

* historical stats which allow you to keep track of where you were vs. where you are today

* ability to track revenue, units sold and discount patterns

...and more features are coming soon!

Download the apps now, and let us know what you think!

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