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Friday
Mar012013

A Lesson Shared is a Lesson Learned

At SumAll we embrace quick fails, iterations and mentorship. Everyone working here has picked a mentor within the company to help them develop professionally. We wanted to extend this ethos for learning and exchanging valuable experiences beyond SumAll so we just had our first meetup of entrepreneurs, marketers, & kickstarters. We used eventbrite to test the waters of a customizable ticketing system, here was our invite.

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Thursday
Feb282013

Weight Watchers for Business

Planning for the future can be a daunting exercise, especially when it’s in relation to your business and where you want it to be. That’s why we created goals in SumAll – a digital Weight Watchers for your business so you can constantly stay on top of the metrics most vital to you.

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Tuesday
Feb262013

4 Social Media ROI Misconceptions

Social media ROI (return on investment) has been a hot topic for years. Unfortunately, it’s also a topic that is widely misunderstood. Whenever you find an article on social media ROI, you’re likely to be greeted by one of the following four misconceptions. Let’s take a look at them and find out why they are not always correct.

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Friday
Feb222013

9 Instagram Tools for Businesses


After recently analyzing data from the SumAll community, we revealed how Instagram users are ten times more likely to be engaged than Facebook and Twitter. Moreover, our findings showed they're also more willing to purchase goods and provide monetary value to businesses who have a presence on Instagram.

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Thursday
Feb212013

Responsive Design in Less Than a Day

As a must for 2013, responsive design is on every developer’s list of web standards. For our February Hackathon, we decided to run a quick test on how we can implement responsiveness.

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Friday
Feb152013

Shopify Landing Pages – Why They Work and What You Can Learn From Them

Shopify is not only one of the leading ecommerce platforms, it's also a favorite data stream of the SumAll community and vice versa with Shopify naming us one of the top 10 apps of 2012. As SumAll users connect their Shopify data to their other streams like Google Adwords, Facebook, and Twitter, ways to improve conversion optimization is always a hotly debated topic. 

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